The Big Data-Fication Of Everything Has Some Serious Flaws

In fact, the datafication of everything is reductive. For a start, it leaves behind whatever can’t be quantified. And as Cathy O’Neil points out in her insightful and disturbing book Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy, datafication often relies on proxies—stand-ins that can be enumerated—that bear little or no […]