Lights, camera… art!

What do Ben Affleck and Miss Universe have in common with the Frieze art fair? Quite a lot, it seems, given that all three now have ties to the entertainment and sports branding group WME IMG. In the run-up to Frieze New York’s fourth edition, which opens to VIPs on 4 May, the fair and the mega-agent announced a “new strategic partnership” last month.
Few details are available, although parties close to the deal dismiss the view that it is an immediate, long-sought sale of the