11-12-2015 01:38 via financialexpress.com

Twitter expands ads to reach users who don’t log in

Twitter has some 320 million active users, but claims its “total audience” is much larger, with many more people viewing tweets without joining or logging in. (Reuters)
Twitter said on Thursday it was expanding its advertising to allow marketers to reach people who use the messaging platform without logging in.
The move potentially opens up new revenue streams to Twitter, which has struggled to expand its user base.
Twitter has some 320 million active users, but claims its “tot
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