Reliance Jio service may benefit from LYF 4G handset subsidies: Here’s why

Reliance’s own LYF brand of 4G phones and bundled offerings could enable a stronger push.
Even as Reliance Industries doesn’t intend to offer doles on its 4G handsets under the “LYF” brand, some concessions are certainly expected given the state of play in India’s mobile phone and data market, global investment advisory CLSA has said in an analysis.
“While Reliance has said categorically it is not looking to give handset subsidies, we expect it to come up wit