FBI unlocks iPhone without Apple’s help, but it won’t dampen the brand name

Apple’s brand won’t suffer, even though the FBI might have hacked into the iPhone without the company’s help.
The revelation that the FBI was able to break into a secured iPhone without Apple’s help won’t take a bite out of Apple’s brand reputation, but consumers will be looking for security improvements soon.
The Apple brand has already withstood worse. In 2014, hackers posted nude photos of Jennifer Lawrence and other celebrities after guessing their passwo