Facebook Canvas launched; social network looks to bring life into mobile ads

The social media giant Facebook on Friday launched Canvas — a new full-screen, immersive mobile ad experience that loads nearly instantaneously when someone taps on a news feed ad — for advertisers across the world. The new feature allows advertisers to use a mix of video, still images, text and call-to-action buttons to build beautiful and effective brand and product experiences on mobile, the company announced in a blog post on Friday.
“We made the creative community a priori