Behind the Scenes: How Technology Turns Consumer Data into Actionable Insights - MIT Technology Review

MIT Technology Review
Behind the Scenes: How Technology Turns Consumer Data into Actionable Insights
MIT Technology Review
We're all constantly sharing billions of pieces of data about our shopping habits, where we like to eat, and places we visit often, as well as the messages, pictures, and video we post on social media. Companies want to use this data to provide us ...