Irene Dixon addresses pedestrian safety with new reflective products

November tends to be the most dangerous month of the year for pedestrians.
Daylight savings time has just ended and drivers are still adjusting to darker conditions at rush hour. Last year there were 37 pedestrian collisions (fatal and injury) in Edmonton during the month of November, more than twice July’s total.
Irene Dixon, the creator of Reflective Advantage — a reflective garments line that launched this week — wants to prevent future collisions by making pedestr