Shanghai Kimberlite Diamond Group sets up shop in Vancouver

Diamonds are a relatively new luxury item in China.
While the precious stones began gaining popularity in the late 19th century among a broader base of customers in Europe and North America, gaining prominence as the stone of choice for engagement rings thanks to a 1938 ad campaign by De Beers, they didn’t make their way to the Eastern country until much later.
“They first entered China in the late 1990s,” Kellan Dong, the chief executive officer for the Shanghai Kimberlite Dia