Makeover: Updated style for back-to-school mom

Ilse Meersman, 43, is a mother of two active kids.  She has decided to go back to school to pursue  a degree, and wanted to update her style.
Meersman has naturally brown, medium textured hair which is very straight and silky.  It often falls flat, and she wanted a hairstyle that was chic yet playful and edgy.    
I started by shampooing her hair with KMS Add Volume Shampoo to strengthen and give limp hair lift.  I sprayed KMS Add Volume Leave-In Conditioner fo