Local anti-racist group condemns H&M hoodie ad

A Montreal anti-racist group has joined in the condemnation of an H&M advertisement that shows a black boy wearing a hoodie with the slogan “coolest monkey in the jungle.”
The ad caused a stir on social media on Sunday and Monday after it appeared on the retailer’s U.K. website.
A spokesperson for the Centre for Research-Action on Race Relations said the ad “reinforces racist stereotypes and constitutes a form of racial slur against black people.”
CRAAR called o