What constitutes price gouging in Alberta during a pandemic?

One Calgary business has been charged and complaints have been made against hundreds of others, but what actually constitutes price gouging in Alberta during a pandemic? This may come as a surprise to some, but there isn't an actual formula that lays out when or how much prices can be increased before crossing into gouging territory. Instead, members of the Service Alberta consumer investigations unit (CIU) use "common sense" to decide whether a warning letter or further enforcement is needed, s