Drake, Kendrick Lamar beef's unlikely Calgary connection

The ongoing feud between two of rap's biggest stars can trace its roots back to an old promotional scheme refined in Calgary decades ago. Known in the world of professional wrestling as "kayfabe," the scripted conflict and drama outside of the ring was developed by the Hart family to drive ticket sales and hype events. "It's a way to drive interest, creating a largely fictional conflict for promotion," said Darin Flynn, a linguistics professor at the University of Calgary who teaches a course in