New SAAQ campaign targets 'idiotic' distracted driving

The Société de l’assurance automobile du Québec (SAAQ) is launching a campaign to call attention to the danger of texting while driving — an act that is both dangerous and irresponsible.
Messages related to the umbrella theme “everyone knows it’s idiotic to text while at the wheel” will be broadcast throughout the month of September on TV, radio and social networks.
The recent updating of Quebec’s highway safety code included stronger fine