Adidas 'deeply sorry' for Montreal manager's French-language comments

After being silent for two days, Adidas has responded to the language controversy that erupted after its Ste-Catherine St. store launch on Wednesday.
Media reported that the manager spoke a few words in French to “accommodate the city of Montreal and the French-language media”. His remarks sparked outrage, making it to the Quebec National Assembly, where Premier Philippe Couillard called them “unacceptable”.
In an email to La Presse, Adidas said it was “deeply