How to Measure Performance for Architecture and Design Firms?

Ibdadesign - Dubai. Image © Marc GoodwinThe field of architecture and design is a dynamic one, often managing large-scale investments and involving a wide array of professionals. It stands to reason that, in this type of environment, success is not simply defined by just the quality of the completed structures, but also by the internal ability of architecture firms to effectively manage their business operations. For architects and designers, measuring performance goes beyond financial metr