Since when did advertising become a dirty word?

By Fran Clayton (left), chief strategy officer, DDB Sydney
If advertising is the art and craft of selling products and building brands, then I'm proud to say that I work at an advertising agency.
As he often did, Bill Bernbach spoke the truth when he said, "The purpose of advertising is to sell. That is what the client is paying for and if that goal does not permeate every idea you get, every word you write, every picture you take, you are a phony and you ought to get out of the business."When I