Nine Inks Deal To Let Microsoft Copilot Reference Paywalled Content In AI Searches

Nine Entertainment Co (Nine) and Microsoft have inked a deal to allow Microsoft’s Copilot to reference the text of Nine’s masthead content (beyond paywalled previews) during AI searches to contextualise and ‘ground’ outputs. By referencing real-time reports from Nine’s publishing mastheads the system ensures Copilot outputs are grounded in verified facts while including references for […]