All Bets On: Tabcorp Begins Media Agency Review

Exclusive: Tabcorp is pitching its media account. Australia’s largest wagering company has begun courting interest from the major holding companies and Accenture Song. OMD currently handles Tabcorp’s media planning and buying, and has worked with the betting firm for more than 30 years. Tabcorp spent $127.5 million on advertising and promotions in FY25, up 14 […]