NBA 2K25's $8 Futuristic Minigame Is "Exciting," But Not Necessarily "A Trend," Says Take-Two Boss

Basketball is the name of the game with NBA 2K25, but developer Visual Concepts decided to mix things up last month with Gravity Ball. The $8 add-on was described by the studio as "a mashup of American-Gladiators-meets-futuristic-basketball-meets-paintball."During a Take-Two Interactive earnings call, an analyst asked CEO Strauss Zelnick if NBA 2K25 adding the futuristic mode might be a new model for major franchises going forward. "I mentioned our three-part strategy, and the middle part being