26-01-2021 20:39 via techcrunch.com

Sony tempts professionals with the top-shelf, top-tier Alpha 1

Sony is making a play for the top end of the professional digital camera world, where videographers and sports photographers demand immaculate image quality at high resolutions in short order. The new Alpha 1 beats pretty much everything on the market on paper, but it’ll set you back a cool $6,500.
This is, of course, well above the price range for ordinary consumers and even spendy enthusiasts and “prosumers.” It’s a professional tool, and in this range Canon has histori
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