Google appeals to Apple to improve messaging between iPhone and Android

Google is appealing to Apple to do away with “out of date technologies from the 90s and 00s” and adopt RCS (Rich Communications Services) which would make texting between Android and iPhone users a lot easier, higher quality and more secure.
iPhone users are familiar with the blue iMessage bubbles from fellow iPhone customers while green indicates a message from an Android user.
iMessages between iPhone users includes things like read receipts, effects, higher security and higher qua