Gambling Industry and Generation Z: Interaction Models

While the gambling industry participants are still wondering how to meet the needs of millennials (Gen Y), a new younger generation of gamers appears. Z people are the first truly digital generation born during the era of globalization. Every year, more and more companies are discovering this new unexplored but potentially profitable audience. What is the difference between Gen Z and millennials and how to attract newcomers to the game? Read in a review.
A Completely New Type of the Client
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